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LENSBABY LAUNCHES 2 NEW OPTICS
FISHEYE AND SOFT FOCUS JOIN THE OPTIC SWAP SYSTEM

Our family of optics is growing! With the arrival of our new Soft Focus and Fisheye optics, Lensbaby is moving beyond the realm of selective focus to offer photographers a comprehensive Creative Effects SLR lens system.

Unlike Lensbaby’s signature optics, the Fisheye and Soft Focus optics do not feature a sweet spot of focus surrounded by a graduated blur. Instead, each of these new optics allows you to turn your Composer® or Muse®* into a traditional soft focus or fisheye lens.

However, in keeping with our ongoing mission to give photographers a multitude of creative options, we’ve equipped each of these traditional optic types with a special Lensbaby twist. For details, read on.

    *The Lensbaby Fisheye Muse Adapter (sold separately) is required when using a the Fisheye Optic with the Muse.
FISHEYE
With a six element multi-coated optical design, Lensbaby’s new Fisheye is our most complex optic to date.

Our Fisheye features an ultra-wide 12mm focal length capable of capturing a 160 degree fisheye angle of view from infinity all the way to one-inch from the front of the lens. Apertures are adjusted using drop-in disks and range from f/4 to f/22.
THE LENSBABY TWIST: The Lensbaby Fisheye Optic features a creative lens flare effect; the edge areas, which would be black in an image taken with a typical fisheye lens, glow with color whenever there are bright light sources in the image.
Clockwise from top left: Fisheye image on crop sensor camera by Keri Friedman, Lensbaby Fisheye Optic, Fisheye image on full frame camera by Craig Strong, detail of Craig’s image showing the creative lens flare effect
VIEW A FULL INTERACTIVE GALLERY OF LENSBABY FISHEYE IMAGES.
SOFT FOCUS
Much like a classic Imagon portrait lens, the Soft Focus Optic creates images with an overall soft and diffused look. In addition to a set of standard round aperture disks, which allow you to take photographs with a classic soft focus look, the Soft Focus Optic also comes with three special multi-hole apertures which combine one large aperture surrounded by smaller holes.
THE LENSBABY TWIST: This hole pattern creates a sharp underlying image with a soft overlay. The multi-hole apertures have the ability to create out-of-focus highlights that take on the shape of the holes.
clockwise from top left: Soft focus optic, Soft focus image by Craig Strong, Soft focus image by Robert Hesse, detail of multi-hole apertures effect
VIEW A FULL INTERACTIVE GALLERY OF LENSBABY SOFT FOCUS IMAGES.
NEW ACCESSORY: THE STEP-UP/SHADE


And finally, the wait is over for Lensbaby’s new Step-Up/Shade. The Step-Up/Shade allows photographers to use 52mm filters with a Lensbaby while blocking unwanted glare. See some of our favorite filter photos here.

Photo Plus Expo attendees: Stop by the Lensbaby booth (#1218) for a chance to win a brand new Nikon D3X, some awesome Lensbaby gear and a total prize package worth over $10,000.


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516 SE Morrison Street - Suite M4, Portland, OR 97214